Your AI Business Analytics Dashboard That Speaks Founder, Not SQL

Connect Shopify, Stripe, and Google Analytics. Get plain-English answers about what's driving your revenue — no analyst, no dashboards to build.

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Small business analytics has a gap that every major tool ignores. GA4, Mixpanel, and Looker were built for companies with data teams. They assume you know what a cohort is, can pull a SQL query to get it, and have an hour to build the visualization before your next meeting.

Most founders running a $500K to $5M business have none of those things. They have a Shopify store, a Stripe account, and maybe Meta Ads running — and a growing sense that the data would tell them something useful if they could only read it. AI business analytics built for that reality is what Plainmetrics is for.

The Assumption Every Analytics Platform Makes About You

Every analytics tool ships with a prerequisite baked in: that you either have, or can hire, someone who speaks data. GA4 gives you hundreds of reports and none of them say what to do. Mixpanel requires a developer to instrument event tracking before it shows you anything at all. Looker costs more per month than some founders pay in payroll.

For a founder who runs the business and handles customer escalations before 9am, learning funnel analysis is not a realistic path to better decisions. The tools exist. The fluency required to use them does not — and that gap costs you every week you make decisions without clear numbers.

Introducing Plainmetrics

Connect your Shopify, Stripe, and ad accounts in under 10 minutes. Plainmetrics reads your data and surfaces what matters each morning as plain sentences. It replaces the analytics consultant you were about to hire and the dashboard you were about to stop opening — delivering answers directly to the people running the business.

What You Get — $49/month

Plain-language insight feed — A daily digest written as plain sentences: what changed in your business, why it likely changed, and what to watch next. Each insight links to the underlying data for anyone who wants to dig further.

No-code integrations for small business tools — Connects to Shopify, Stripe, Google Analytics, and Meta Ads via OAuth in under 10 minutes. Works out of the box with no technical setup or developer involvement.

Weekly business health score — One score, five indicators, updated every Monday. Shows whether the business is trending up or down, with a single-click drill-down on any metric that moved.

Ask-a-question interface — Type any business question in plain English and get a direct answer. "Which product has the worst return rate this month?" returns a sentence, not a report to navigate through.

Anomaly alerts — When something unusual happens, a plain-English alert describes what changed, how large the shift is, and which part of the funnel it affects. Catches problems before they compound.

Cohort retention view for non-technical teams — See which customer cohorts are sticking and which are churning, displayed as a simple table any team member can read without analytics background.

Revenue goal tracker — Set monthly targets and see week-by-week progress alongside the current trajectory. Know three weeks early whether you are on pace.

Why $49/month

A part-time analyst costs $2,000 to $4,000 per month. A freelance Looker Studio build runs $500 to $2,000 upfront and still requires someone to interpret it every week. GA4 is free and costs you five hours trying to understand it. Plainmetrics at $49/month gives a solo founder the same clarity without the overhead. The Growth plan at $99/month adds the ask-a-question interface, cohort retention view, and team seats for up to five people.

Who This Is For

You run a small business with $200K to $5M in annual revenue. You have data in Shopify, Stripe, or your ad accounts but no dedicated analyst to make sense of it. You opened GA4, found it confusing, and closed it. You make most decisions by gut feel because the alternative requires skills you do not have time to develop. You want to know if the business is healthy before you open your email each morning.

14-Day Money-Back Guarantee

If Plainmetrics connects to your tools and the daily insights are not useful within 14 days, you receive a full refund. Cancel from your account settings and email support — no call required, no questions asked.

In 30 Days, You'll Have:

• A daily plain-English read on your business performance delivered every morning
• One number that tells you whether this week is trending better or worse than last week
• Clear answers to the revenue questions you currently answer by gut feel
• Alerts when something unusual happens, before it compounds into a larger problem
• A cohort view showing which customers are returning and which are not coming back
• Goal tracking that signals three weeks before month-end whether you are on pace

Frequently Asked Questions

Is Plainmetrics a Google Analytics alternative for small business owners?
Plainmetrics connects to Google Analytics as one of its data sources rather than replacing it. It sits on top of GA4, Shopify, Stripe, and your other tools and translates the data they collect into plain-language summaries. You keep GA4 for raw data access; Plainmetrics is where you go to understand what the numbers mean without learning the platform.

Plainmetrics vs Databox: what's the difference?
Databox is a dashboard builder — it gives you flexible chart visualizations but still requires you to know which metrics matter and how to read them. Plainmetrics skips the dashboard entirely and delivers answers in sentences. If you want to build charts, Databox suits that workflow. If you want someone to read the data and tell you what changed, Plainmetrics is built for that.

How long does setup take?
Most small businesses are fully connected within 15 minutes. Plainmetrics uses OAuth for Shopify, Stripe, Google Analytics, and Meta Ads — no API keys or developer work required. Your first daily insight feed arrives the morning after setup completes.

What if most of my data is still in spreadsheets?
Plainmetrics supports CSV upload and Google Sheets sync for businesses that track metrics manually. You will get less from the ask-a-question feature without live integrations, but the weekly health score and goal tracking work with manually uploaded data as well.

What it is: An AI business analytics tool that converts your Shopify, Stripe, and ad data into daily plain-English insights for small business owners.
What you get: Plain-language insight feed, no-code integrations, weekly health score, ask-a-question interface, anomaly alerts, cohort retention view, revenue goal tracker.
Price: $49/month (Starter) or $99/month (Growth, unlimited integrations, ask-a-question, team seats).
Catch: Plainmetrics works best with live data integrations. Businesses running entirely on manual spreadsheets will get limited value from the automated insight feed.
Guarantee: Full refund within 14 days if the daily insights are not useful.
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